River Falls, Wisconsin Demographics

Statewide Claims to Fame

River Falls is 7th in Wisconsin out of 143 other cities in Female residents

River Falls is 15th in Wisconsin out of 143 other cities in Income below poverty line

River Falls is 19th in Wisconsin out of 143 other cities in Residents with college degree (older than 25)

River Falls, Wisconsin Border Map - Phone Size

General Demographics

Size Demographics

Size Demographics
River Falls Rank Wisconsin US
Current population (2012) 15,182 52nd 5,726,398 313,914,040
Size in square miles 6.5 88th 54,157.8 3,531,905.4
Population density (people per sqmi) 2,300.3 32nd 105 87.4

People Demographics

Age Demographics
River Falls Rank Wisconsin US
Residents younger than 5 5.4% 111th 6.1% 6.4%
Residents younger than 18 17.2% 136th 23.0% 23.5%
Residents 65 or older 8.2% 140th 14.4% 13.7%
Education Demographics
River Falls Rank Wisconsin US
Residents with high school diploma (older than 25) 94.9% 34th 89.8% 85.4%
Residents with college degree (older than 25) 43.3% 19th 26.0% 28.2%
Race Demographics
River Falls Rank Wisconsin US
Race - White 94.8% 46th 88.2% 77.9%
Race - Black or African American 1.2% 62nd 6.5% 13.1%
Race - American Indian or Alaska Native 0.4% 78th 1.1% 1.2%
Race - Asian 1.5% 70th 2.5% 5.1%
Race - Native Hawaiian or Other Pacific Islander 0.0% 92nd 0.0% 0.2%
Race - Two or More 1.6% 65th 1.7% 2.4%
Race - Hispanic or Latino 1.8% 126th 6.2% 16.9%
Race - White, not Hispanic or Latino 93.7% 34th 82.8% 63.0%
Misc People Demographics
River Falls Rank Wisconsin US
Female residents 53.2% 7th 50.4% 50.8%
Foreign born residents 1.5% 125th 4.6% 12.8%

Housing Demographics

Housing Demographics
River Falls Rank Wisconsin US
Housing units 5,449 67th 2,634,781 132,312,404
Units inside multi-unit buildings 32.7% 59th 25.4% 25.9%
Households 5,304 63rd 2,279,738 114,761,359
Home ownership rate 58.2% 116th 69.1% 66.1%
Home median value $184,000 58th $169,700 $186,200
People per household 2.3 89th 2.4 2.6

Income Demographics

Income Demographics
River Falls Rank Wisconsin US
Income per capita $22,658 114th $27,192 $27,915
Income per household $49,217 89th $52,374 $52,762
Income below poverty line 17.0% 15th 12.0% 14.3%

Business Demographics

Business Demographics
River Falls Rank Wisconsin US
Total businesses (including small businesses) 1,106 65th 433,797 27,092,908
Retail sales $118,389 95th $72,283,321 $3,917,663,456
Retail sales per capita $8,352 112th $12,904 $12,990
Retail accommodation and food service sales $22,740 63rd $9,247,311 $613,795,732

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